Of all the interesting stories behind the origins of successful brands, Titleist may have the ‘title’ to the most interesting of all. It all started when one of the founders missed a putt and believed the ball to be off-center, and thus at fault. He was right and subsequently committed to producing the highest quality, balanced, centered golf balls in the world. Melding tradition and technology, the company has since gone much further than golf balls, producing some of the finest clubs, bags, and other golf accessories in the world.
